We decided to go with WordPress as our CMS of choice as Upfield was already familiar with the platform, having used it in the past. Hosting and security tweaks were then carried out to ensure compliance with their strict security requirements.
The site, as it previously stood, made use of reusable components such as CTA blocks, galleries, dividers, etc. To make the website more manageable for the Upfield team, we standardized all of these components to avoid having a completely different template for every single page.
After releasing the website, we moved our sights onto building a robust contact form that connected their customers directly to their customer care team. The form was designed to be as easy to use as possible and guided users to only submit relevant information related to their query. We used strict and methodological enterprise-level security measures to ensure that the data taken from these forms was delivered into safe hands.
The form then grew into a central contact hub for Upfield’s numerous regional websites, allowing customers to easily submit feedback in over 40 languages.
Following the site’s refresh, we utilised Greenhouse API integration to fetch all the jobs from Upfield’s central jobs database to make listing and application submission possible. This allowed us to customise the visuals on the website, while still keeping the entire process centralised on their job platform.
Finally, we reskinned their investor relations portal to make it more user-friendly, aesthetically pleasing and easier to use.