With poor returns and interest rates a constant worry and struggle for borrowers to manage, Lending Works are here to reinvent the status quo with their peer-to-peer approach – facilitating the lending of money directly between individuals.

To aid their mission, they were after an all new lending platform which would provide a fair, friendly and streamlined experience. A platform that would challenge the incumbents in the sector and truly reflect the core values of Lending Works.

That’s where we came in, and that’s exactly what we did.

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The Opportunity

This was a project with undeniable potential, and, due to its ‘from the ground up’ nature, a hugely exciting one.

Set to be a huge part in the future of Financial Services, peer-to-peer lending allows lenders and borrowers to enjoy substantially better returns and interest rates than they would get from traditional financial institutions.

As a result, the industry continues to see huge growth, with loan volume tipped to top £16 billion by 2020.

Starting from a Blank Page

Starting from a blank page, we designed and subsequently built the whole Lending Works platform – from loan applications through to lender returns and absolutely everything in between.

The outcome? We developed a platform that not only provides an amazing user experience, but is also powered by phenomenally intelligent systems, design and processes behind the scenes.

This is a platform that really has it all – smart algorithms, interest calculations, modular framework, and crucially – results. Since its launch through to April 2017 the site has boomed, with over 9,000 loans and total lending of over £55 million.


Loans as of Apr 2017


Lent through platform as of Apr 2017

To be on page one of Google for such competitive search terms after only launching the site a few months ago is fantastic. I’m really pleased with EHD’s content marketing campaign. I also like the fact that they explain everything in plain English!

Founder & CEO, Lending Works